Examlex
Ritual is defined as _____. It evokes shared understandings among the believers (awe, reverence, ecstasy, and fear) , which lead to group unity.
Influencers
Individuals who have the power to affect the purchasing decisions of others due to their authority, knowledge, position, or relationship.
Brand Development
The process of creating and strengthening a brand's equity directly through advertising campaigns and indirect methods such as customer experience management.
Packaging
The process of designing and producing the container or wrapper for a product, which serves to protect, transport, and communicate brand values to consumers.
Local Cultures
The customs, beliefs, arts, and institutions of a community that are specific to a geographical area or social group.
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