Argumentation Is

question 20

Multiple Choice

Argumentation is

• A)the thinking we use to analyze what we read,see,and hear in order to arrive at a justified conclusion.
• B)the way we advocate proposals,examine competing ideas,and influence one another.
• C)a hostile confrontation between two or more people.
• D)a form of debating in which a judge makes the final decision.
• E)a claim supported by evidence and reasons for accepting it.

---

Definitions:

Annual Marketing Plans

A comprehensive plan that outlines the marketing strategies, tactics, and resources needed to achieve marketing goals within a year.

BCG Models

refer to the Boston Consulting Group's matrix that categorizes a company's products or services according to their market growth rate and market share.

Implementation Phase

The stage in a project where strategies, plans, or designs are put into action to achieve the desired outcome, often following planning and design stages.

Strategic Marketing Process

A systematic approach to planning and executing marketing strategies that align with a business’s overall objectives and target market needs.