In Marketing, Which of the Following Statements Holds True for Promotion

question 53

Multiple Choice

In marketing, which of the following statements holds true for promotion?

• A)It refers to the shortest channel of distribution, consisting of just the producer and the end consumer.
• B)It refers to any physical good or intangible service that is offered for sale.
• C)It refers to the amount of money that the consumer pays for any physical good or intangible service.
• D)It refers to the activities that inform and encourage consumers to buy any physical good or intangible service including advertising (whether print, radio, television, online, billboard, poster, or mobile), coupons, rebates, and personal sales.
• E)It refers to the location at which the company offers any physical good or intangible service for sale.

---

Definitions:

Identity Development

The process through which individuals come to understand and define themselves, often involving exploration of personal, social, and cultural identities.

Women Online Daters

Female individuals who engage in the use of internet platforms or applications to find romantic or sexual partners.

Profiles

Descriptions or outlines of someone's personal, social, or psychological attributes.

Sensual Behaviors

Actions that involve gratification or pleasure derived from the senses, can be part of normal human development or relationships.