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A novel approach to generating new-to-the-world product ideas is hiring "creativity" consultants.
Producer Surplus
The difference between what producers are willing to accept for a good versus what they actually receive, often due to higher market prices.
Underproduction
The situation where the production of goods or services is below an optimal level or capacity, often leading to shortages.
Nonexcludability
A characteristic of goods or services that makes it impossible to prevent people from consuming or using them, regardless of whether they have paid for them or not.
Free-Riding
The practice of benefitting from a good or service without paying for it or contributing to its provision, often discussed in the context of public goods.
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