Identify and Define Three Types of Business Ownership

question 31

Essay

Identify and define three types of business ownership.

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Definitions:

Branded House

A branding strategy where a company uses a single brand name across all its products and services, promoting a consistent identity.

Branded House

A branding strategy where a company uses one overarching brand across all its products and services, emphasizing the main brand's values over individual product identities.

House Of Brands

A branding strategy where a company markets multiple separate brands under one corporate umbrella, with each brand functioning independently.