Recognition of Unfulfilled Desire Occurs When a Consumer _____

question 21

Multiple Choice

Recognition of unfulfilled desire occurs when a consumer _____.

• A)discovers that a product needs to be repurchased
• B)becomes aware of a product he/she has not previously purchased
• C)notices that products have worn out
• D)needs to replenish products

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Definitions:

Higher-order Conditioning

A form of learning in which a stimulus is paired with a previously conditioned stimulus, creating the same conditioned response.

Established CS

In the field of classical conditioning, it refers to a previously neutral stimulus that, after association with an unconditioned stimulus, now triggers a conditioned response.

New CS

In classical conditioning, a novel conditioned stimulus that is introduced and associated with an unconditioned stimulus to elicit a conditioned response.

Operant Conditioning

An educational method where the intensity of an action is altered via rewards or penalties.