What Is the Process of Finding Hidden Patterns and Relationships

question 84

Multiple Choice

What is the process of finding hidden patterns and relationships in the customer data stored in the data warehouse?

• A) data feedback
• B) information retrieval
• C) data mining
• D) information extraction

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Definitions:

Unconscious Mind

A part of the mind that is inaccessible to the conscious mind but that affects behavior and emotions.

Displacement

In Freudian psychology, the unconscious shifting of an impulse or emotion from its original object to another object.

Projection

A defense mechanism where an individual attributes their own unacceptable thoughts, feelings, or motives to someone else.

Rationalisation

A psychological strategy where questionable actions or emotions are rationalized in a way that appears logical, to sidestep the real reasons behind them.