According to the Text,which of the Following Statements About the AIDA

question 75

Multiple Choice

According to the text,which of the following statements about the AIDA model is true?

• A) Sales promotion is not helpful during the attention stage of the AIDA model.
• B) Certain promotional tools are more effective at certain stages of the AIDA model.
• C) The promotional mix should not be influenced by the AIDA model.
• D) The AIDA model explains why public relations is the most important element in the promotion mix.

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Definitions:

Liquid

Describes an asset that can be quickly converted into cash without significant loss of value or a market where such assets can be bought or sold with ease.

Financial Intermediaries

Institutions that facilitate the channeling of funds between savers and borrowers by intermediating financial transactions.

Stocks

Financial instruments that signify ownership in a corporation and represent a claim on part of the corporation's assets and earnings.

Bonds

Bonds are debt securities issued by entities (such as governments, municipalities, or corporations) to raise funds, promising to repay the principal along with interest on a specified date.