For Many Years Jell-O Gelatin Has Run Advertisements That Tell

question 88

Multiple Choice

For many years Jell-O gelatin has run advertisements that tell consumers that there is "always room for Jell-O." This is an example of what type of promotion?

• A) influence
• B) informative
• C) reminder
• D) amusement

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Definitions:

Psychology Text

A written or digital publication concerning the study of the mind and behavior, often used for educational purposes.

Cognitive Dissonance

A psychological state that describes the uncomfortable feeling when a person holds two or more conflicting cognitions, beliefs, attitudes, or values at the same time.

Operant Conditioning

A type of learning in which the consequences of behavior are manipulated so as to increase or decrease the frequency of an existing response or to shape an entirely new response.

Dishonest Coworker

A colleague who lacks integrity and honesty, possibly engaging in deception or fraud in the workplace.