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In the Adopter Categories,the Final 16 Percent to Adopt Are

question 39

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In the adopter categories,the final 16 percent to adopt are similar to innovators in that they do not rely on the norms of the group but are independent because they are tradition-bound.They tend to have the lowest socioeconomic status,are suspicious of new products,and are alienated from a rapidly advancing society.Who are they?


Definitions:

Charles Gordon

Charles Gordon was a British army officer and administrator, notable for his assignments in China and Sudan, where he died during the siege of Khartoum.

Khartoum

Khartoum is the capital city of Sudan, located at the convergence of the Blue Nile and White Nile rivers, and plays a significant historical and political role in the country.

Protectorates

A protectorate is a state or territory that is protected and partly controlled by a stronger state but is not owned by it.

Indigénat

The legal system used by the French colonial empire to impose civil penalties on indigenous populations, notably in North Africa.

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