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In the Adopter Categories,the Final 16 Percent to Adopt Are

question 39

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In the adopter categories,the final 16 percent to adopt are similar to innovators in that they do not rely on the norms of the group but are independent because they are tradition-bound.They tend to have the lowest socioeconomic status,are suspicious of new products,and are alienated from a rapidly advancing society.Who are they?


Definitions:

Providing Direction

The act of guiding or managing others by setting goals, making decisions, and leading by example towards achieving objectives.

Servant Leadership

A leadership philosophy where the main goal of the leader is to serve others, prioritizing the needs of the employees and encouraging their development and growth.

Authentic Leadership

A leadership style rooted in self-awareness and honesty, encouraging transparency and integrity in interactions with others.

Psychological Capital

An individual's positive psychological state, characterized by self-efficacy, optimism, hope, and resilience, that can enhance performance and well-being.

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