Bentley Automobiles Are Extremely Expensive and Are Designed to Appeal

question 165

Multiple Choice

Bentley automobiles are extremely expensive and are designed to appeal to consumers who equate value and quality with price.What type of competitive advantage has the manufacturer of Bentley automobiles created?

• A) value enhanced
• B) mass marketing
• C) niche
• D) social class oriented

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Definitions:

Cold and Distant

Describing someone as cold and distant means they are emotionally unresponsive, unfriendly, and tend to keep others at a distance.

Punishment

The process by which a behavior is weakened, decreasing the likelihood of repetition.

Permissive

A parenting or authoritative style characterized by low demands with high responsiveness.

Set Rules

Established and defined guidelines or principles designed to control behavior or operations in specific contexts.