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Development plans have often failed because
Ingratiation
Ingratiation refers to a social influence strategy where an individual attempts to make themselves more likable or appealing to others, often to gain advantage or favor.
Impression Management
The process by which individuals attempt to control or manipulate the perceptions others have of them, often to appear more favorable or competent.
Personal Characteristics
Are the traits, attributes, or qualities that define an individual’s distinct personality and behavioral tendencies.
Message Content
The actual information or meaning conveyed in a communication act.
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