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Who Are Possible Alliance Partners? Explain

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Who are possible alliance partners? Explain.


Definitions:

More Than One Meaning

Refers to terms, words, or phrases that have multiple interpretations or significances.

Positional Negotiation

A negotiation strategy where one party takes a fixed position, arguing for it and making concessions only as necessary to close the deal.

Interest-Based Negotiation

A negotiation strategy focused on the underlying interests, needs, or desires of the parties involved, rather than on predetermined positions or demands.

Selling Price

Selling price is the amount of money for which a product or service is sold to the consumer.

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