Industry Characteristics That Contribute to Entry Barriers Include All but Which

question 81

Multiple Choice

Industry characteristics that contribute to entry barriers include all but which of the following?

• A) marketing strategies
• B) strong brands
• C) proprietary technologies
• D) bases for product differentiation

---

Definitions:

Evoked Set

The group of brands or products a consumer considers when making a purchase decision.

Top 3 Brands

The three leading brands in a particular market or category, recognized for their dominance, reputation, and market share.

Computers

Electronic devices designed to process, store, and retrieve data, capable of performing a variety of tasks according to a set of instructions.

Target Marketing Strategies

Plans developed to attract and satisfy specific groups of customers or market segments.