The First Step in Strategic Planning Is Generally

question 97

Multiple Choice

The first step in strategic planning is generally:

• A) Developing a vision statement
• B) Establishing goals and objectives
• C) Making a profit
• D) Developing a mission statement
• E) Determining opportunities and threats

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Definitions:

Profitability Index

A financial tool used to evaluate the attractiveness of an investment by dividing the present value of future cash flows by the initial investment cost.

Rate Of Return

The gain or loss of an investment over a specified period, expressed as a percentage of the investment’s cost.

Required Return

The lowest profit anticipated by an investor from a specific asset or project investment.

Profitability Index

A financial metric that calculates the relative profitability of an investment by dividing the present value of future cash flows by the initial investment cost.