One of the Steps of the SWOT Matrix Is to List

question 89

True/False

One of the steps of the SWOT Matrix is to list the firm's key external opportunities.

---

Definitions:

Corporate Customers

Businesses or organizations that purchase goods or services from another business, typically involved in B2B transactions.

FAB Formula

An acronym standing for Features, Advantages, and Benefits, reflecting a sales strategy that emphasizes a product's attributes and the positive outcomes they deliver to the consumer.

Buying Process

The series of steps or stages a consumer goes through, from recognizing a need to making the purchase decision and post-purchase evaluation.

Corporate Customers

Businesses or organizations that purchase goods or services for professional use or reselling.