Mind Mapping

question 15

Multiple Choice

Mind mapping

• A)answers the reporter's questions.
• B)is especially useful for preparing instructions.
• C)allows you to look at your topic from multiple perspectives.
• D)allows you to see what your document might look like.

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Definitions:

Buying Center

A group of individuals within an organization who are involved in the process of making purchasing decisions.

New Buy

A purchasing situation in which a business customer is buying a product or service for the first time, requiring extensive decision-making and research.

IBM

International Business Machines Corporation, a multinational technology and consulting company known for its computer hardware, software, and IT services.

B2B Marketing

The marketing of goods and services directly to other businesses or organizations rather than to individual consumers.