About How Many High School Graduates Enrolled in a College

question 7

Multiple Choice

About how many high school graduates enrolled in a college or university in 2014?

• A) 500,000
• B) 125,000
• C) 1.6 million
• D) 4.5 million

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Definitions:

Call To Action

A prompt on a website, advertisement, or other media use that encourages the audience to take some specific action, such as signing up, buying, or clicking to learn more.

AIDA Model

A marketing model that describes the stages a customer goes through in the process of purchasing a product, which include Attention, Interest, Desire, and Action.

Emotional Appeals

Persuasive techniques that attempt to influence an audience's feelings to sway their opinions or decisions.

Logical Appeals

Arguments or persuasions based on reasoning, facts, and evidence to convince an audience.