The Clear Style Uses Short, Familiar Words; Succinct, Simple, More

question 25

True/False

The clear style uses short, familiar words; succinct, simple, more personal pronouns, and even incomplete sentences.

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Definitions:

Company

An entity formed for the purpose of conducting business activities, which can range in size from sole proprietorships to large multinational corporations.

Brand Associations

The feelings, beliefs, and knowledge that consumers have about a brand, which can influence their purchasing decisions.

Decision

The act of making a choice among available alternatives.

Corporate Brand

Refers to the overall identity of a corporation, encompassing its values, reputation, and visual appearance, which aims to differentiate it in the marketplace.