Examlex
According to Jack Gibb, if you say "Since I'm paying for the vacation, we're going to the resort I like rather than the spa you want to try," you are using provisionalism as a communication strategy.
Claims
Demands or assertions of right to payment or to a legal remedy for loss or damage.
Corrective Advertising
Advertising in which the company explicitly states that formerly advertised claims were untrue. Also called counteradvertising.
Advertisements
Messages intended to promote or sell a product, service, or idea through various media channels.
Federal Trade Commission
A federal agency established to enforce antitrust and consumer protection laws in the United States, preventing unfair or deceptive business practices.
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