Examlex
You are able to read this sentence because you understand a system of symbols and rules that create messages and meanings.This system is called
Price-sensitive
Refers to how demand for a product is influenced by changes in its price; price-sensitive consumers are likely to change their purchasing behaviors significantly in response to price changes.
High Initial Price
A pricing strategy where a product is introduced to the market at a high price point to maximize revenue from less price-sensitive customers before possibly lowering the price.
Skimming Pricing
A pricing strategy involving setting high prices initially to target consumers who are willing to pay more for new or unique products.
Innovative Product
A new or significantly improved product that meets unique customer needs or opens up new markets.
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