Most Graphical Display Ads Are Billed on a _____ Basis

question 55

Multiple Choice

Most graphical display ads are billed on a _____ basis.

• A) CPTI
• B) PPC
• C) CPM
• D) CPC
• E) CTR

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Definitions:

Balance Per Books

The ending balance on a company's financial records for a specific account, before any adjustments for reconciliation.

Notes Collected

The process of receiving payment on promissory notes, which are written promises to pay a specific sum of money.

Accounts Payable

Short-term liabilities of a business which are owed to suppliers for goods and services purchased on credit.

Voucher

A document or record that verifies a transaction and authorizes the payment or receipt of funds.