Examlex
When interest groups generate phony letters and phone calls in order to resemble a grassroots movement,this technique is called
Disrupting Attention
An action or event that diverts or interrupts one's focus or concentration from a desired task or activity.
Source
The individual who delivers the message.
Social Psychologists
Experts who study how an individual's thoughts, feelings, and behaviors are influenced by the actual, imagined, or implied presence of others.
Source Credibility
The level of trustworthiness, reliability, and expertise attributed to a source of information by its audience.
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