If I Decide to Support a Candidate Because I See

question 7

Multiple Choice

If I decide to support a candidate because I see that he or she is the front-runner in a poll,I become an example of:

• A) the bellwether effect
• B) the illusion of saliency
• C) the bandwagon effect
• D) the "bounce" effect
• E) push polling

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Definitions:

Operant Conditioning

An educational method where the intensity of an action is altered through rewards or penalties.

Shaping Procedure

A method of positive reinforcement of behavior by which successive approximations of a desired behavior are reinforced.

Primary Reinforcer

An innately reinforcing stimulus, such as one that satisfies a biological need.

Conditioned Reinforcer

A stimulus that gains its reinforcing power through its association with a primary reinforcer; also known as a secondary reinforcer.