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A service mark distinguishes products used by the government.
Selective Distribution
Lies between the intensive and exclusive distribution strategies; uses a few selected customers in a territory.
Retail Customers
Individuals who purchase goods or services for personal use from retail stores, as opposed to buying for business or resale purposes.
Wholesale Prices
The cost at which goods are sold by wholesalers to retailers, usually lower than the retail price due to the absence of retailer markup.
Wholesalers
Businesses that sell goods in large quantities at lower prices, typically to retailers, other businesses, or professional users, but not directly to the end consumer.
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