Discuss the Evolution of Business Ethics as a Field of Study

question 35

Essay

Discuss the evolution of business ethics as a field of study from before 1960 to the present.

---

Definitions:

Direct Investment

Acquiring a majority ownership stake in a foreign company by an entity from another nation, representing an investment.

Joint Venture

A commercial enterprise undertaken jointly by two or more parties that otherwise retain their distinct identities, sharing the investment, risks, profits, and losses.

Marketing Control

A method used to evaluate the effectiveness of marketing strategies and ensure that marketing objectives are being met.

Risk

The possibility of suffering harm, loss, or a negative outcome as a result of internal or external vulnerabilities, often calculated in terms of likelihood and impact.