An Overload of Demands Within the Same Role Is Called

question 155

Multiple Choice

An overload of demands within the same role is called a:

• A) role strain
• B) role reversal
• C) role burnout
• D) role conflict

Describe the characteristics of each VALS consumer segment.

Recognize the role of resources and primary motivation in determining consumer behavior within the VALS framework.

Apply knowledge of the VALS framework to identify marketing strategies.

Differentiate between the media preferences of different VALS segments.

---

Definitions:

Metacarpals

The five long bones found in the hand between the wrist (carpals) and the fingers (phalanges), making up the palm.

Phalanges

The skeletal structures found within human fingers and toes.

Carpals

The eight small bones that make up the wrist that connects the hand to the forearm.

Femur

The thigh bone, which is the longest, strongest, and heaviest bone in the human body, extending from the hip to the knee.