Melinda Is Trying to Get Accurate Feedback from Her Employees

question 43

Multiple Choice

Melinda is trying to get accurate feedback from her employees about whether a new product she is planning to sell will be appealing to consumers. She would normally have her employees comment on the product in a group staff meeting; however, she recently learned about the Asch studies and is concerned about conformity pressures. What strategy could she use to reduce conformity?

• A) Offer a bonus to those with the best evaluation of the product.
• B) Have the employees rate the product in private.
• C) Tell the employees to ignore the responses of the others and give only their honest opinion.
• D) Remind the employees not to pressure one another to conform.

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Definitions:

Scanning Competence

The ability to efficiently search and identify relevant information from a set of data or environment.

Brain Maturation

The process of development and growth of the brain, leading to improved cognitive, emotional, and motor functions.

Global Growth

The increase in economic activity, development, and connectivity on a worldwide scale, often measured by metrics such as GDP and international trade.

Color Perception

The ability of the visual system to distinguish objects based on the wavelengths of the light they reflect, emit, or transmit.