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question 146

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Use the following to answer the questions.
The BASF Chemical Company in Germany has developed a new rubberized coating.The product has an application for cell phones and other hand-held electronic devices that gives them protection from falls and scratches.BASF plans to market the product directly to businesses that manufacture the casings for these types of products.BASF currently uses a system of salespeople headquartered in Germany,while its primary business customers are in China.
-Refer to Scenario 19.2.If BASF were to price its product in barrels from the factory,before it is loaded on the carrier,this would be an example of ____ pricing.


Definitions:

Legal Restrictions

Laws or regulations that limit or regulate certain actions or practices within a society or industry.

Memorable

Something that is easily remembered or leaves a lasting impression due to its distinctiveness, significance, or emotional impact.

Alliterative

The occurrence of the same letter or sound at the beginning of adjacent or closely connected words.

Test Screenings

Pre-release viewings of movies or TV shows to a selected audience aimed at gathering feedback to make final adjustments.

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