For Most Consumers, There Is an Assumed Relationship Between

question 121

Multiple Choice

For most consumers, there is an assumed relationship between

• A) price and quality.
• B) value and cost.
• C) internal and external reference prices.
• D) value and price consciousness.
• E) prestige prices and value.

---

Definitions:

Student Nonviolent Coordinating Committee

An important organization in the American civil rights movement of the 1960s, focusing on direct action and voter registration drives, especially in the South.

Congress of Racial Equality

An African-American civil rights organization in the United States that played a pivotal role in the struggle against segregation and discrimination in the 1940s through the 1960s.

James Meredith

An American civil rights activist, the first African American student to integrate the University of Mississippi in 1962, amid widespread rioting and opposition.