What Should Marketers Do to Promote the Consistency and Reliability

question 22

Multiple Choice

What should marketers do to promote the consistency and reliability of their services most effectively?

• A) Limit the number of employees in their organization
• B) Train employees and develop standard procedures for dealing with customers
• C) Encourage employees to be creative in solving customer issues and complaints
• D) Perform as much of the service as possible before the customer arrives
• E) Require employees to be shining, happy people all day long

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Definitions:

Gross Requirements

represent the total amount of materials or products required to meet production demands, before accounting for any existing inventory.

Product A

A placeholder name for a specific product, typically used in examples or theoretical discussions.

MRP II System

Manufacturing Resource Planning, an integrated method for effective planning of all resources of a manufacturing company.

Closed-Loop MRP

A materials requirement planning system that incorporates feedback to continuously update and improve the planning process based on actual performance.