Intangibility of Services Creates Promotional Challenges Because It Is Difficult

question 131

True/False

Intangibility of services creates promotional challenges because it is difficult to display a service in a store and to demonstrate the quality of a service.

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Definitions:

Bottled Water

Packaged water intended for drinking, sold in individual plastic or glass containers.

Stakeholder Responsibility

An organization's duty to act in the best interests of its stakeholders, including customers, employees, investors, and the environment.

Organization

A structured group of people who come together to achieve common goals, often characterized by a system of tasks, roles, and communications.

Achievement of Objectives

The successful attainment of specific goals or targets, typically within a set timeframe or as part of a larger plan.