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Grounded theory attempts to:
Financial Interests
Investments or stakes that have the potential to produce monetary gains or represent economic benefits.
Developmental Interests
Preferences or areas of focus that contribute to an individual's personal or professional growth.
Organizational Commitment
The psychological attachment and loyalty an employee feels towards their organization, which can influence their willingness to remain with the company.
Loyalty
A strong feeling of support or allegiance, often displayed by customers to brands or by employees to their employers.
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