What Is Meant by the Phrase,the Triple Bottom Line

question 36

Multiple Choice

What is meant by the phrase,the triple bottom line?

• A)Profits,people and planet,which captures the way a company incorporates the two domains of corporate social responsibility social and environmental issues)into its business decisions.
• B)Product,price,and promotion,which captures the profit impact from the major decision variables in the marketing mix.
• C)Financial,managerial,and environmental accounting methods.
• D)The use of marketing metrics to capture customer satisfaction,loyalty,and lifetime value.
• E)Sustainability,social marketing,and societal impacts.

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Definitions:

Productivity Growth

An increase in the efficiency of producing goods or services within an economy, often leading to more output for the same amount of inputs.

Raise Savings

Encouraging or implementing strategies to increase the amount of money that individuals or entities set aside for future use rather than spending immediately.

NIC

Newly Industrialized Country, referring to nations experiencing rapid economic growth and industrialization.

LDC

Stands for Least Developed Country, a term used to describe countries with severe structural impediments to sustainable development and low per capita income levels.