The Grupthink Vignette from the Text Uses Customer Co-Creation in What

question 11

Multiple Choice

The Grupthink vignette from the text uses customer co-creation in what way?

• A)Grupthink emails surveys to competitors to gauge their level of co-creation.
• B)Grupthink functions as a feedback community for their own business as well as others.
• C)Twice annually,Grupthink holds virtual focus groups to discuss applications for their innovation.
• D)Grupthink uses social networking sites such as Facebook,Myspace,and Twitter to obtain feedback.
• E)Grupthink sells capabilities to hold virtual meetings where customers are interviewed in regards to their experience with certain products.