With Respect to Radical and Incremental Innovation,which of the Following

question 9

Multiple Choice

With respect to radical and incremental innovation,which of the following is true?

• A)Incremental innovations deal specifically with high-tech products.
• B)Radical innovations are extensions of existing products.
• C)Radical innovations are characterized as demand-driven markets.
• D)Each type of innovation requires a different type of marketing strategy to be successful in the marketplace.
• E)Process innovations are radical in nature,while product innovations are incremental in nature.

---

Definitions:

Unpleasant Event

An occurrence that is not enjoyable or satisfying, often causing discomfort or distress.

Primary Reinforcer

A naturally reinforcing item or factor, such as food or water, that does not require learning to be effective in increasing the likelihood of a response.

Secondary Reinforcer

A stimulus that becomes reinforcing through its association with a primary reinforcer; also known as a conditioned reinforcer.

Positive Reinforcement

A technique in behavior management that increases the probability of a desired behavior by presenting a pleasant stimulus after the behavior occurs.