Understanding Customers Better Has Helped Amazon and Others Become More

question 8

Multiple Choice

Understanding customers better has helped Amazon and others become more successful. The understanding comes primarily from

• A) collecting data about customers and transactions.
• B) developing a philosophy that is data analytics-centric.
• C) analyzing the vast data amounts routinely collected.
• D) asking the customers what they want.

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Definitions:

Opportunistic Infection

Infection by microorganisms that can cause disease only when a host’s resistance is low.

Microorganism

Minute living organisms, such as bacteria, viruses, fungi, and protozoa, that can be seen only with a microscope.

Endogenous Infection

An infection in which an abnormality or a malfunction in routine body processes causes normally beneficial or harmless microorganisms to become pathogenic.

Asepsis

The absence of bacteria, viruses, and other microorganisms to prevent infection, often referred to in a medical or clinical context.