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The text suggests that
Buying Behaviour
Buying behaviour is the process by which consumers decide whether, what, when, from whom, and how much to purchase, influenced by psychological and social factors.
Ethical Products
Goods and services developed, produced, and distributed in a manner that is considered morally right and beneficial to society, often focusing on sustainability, fairness, and minimal harm.
Corporate Social Responsibility
Business practices involving initiatives that benefit society, reflecting a company's commitment to act ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as the local community and society at large.
Green Marketing
Marketing efforts designed to promote products, services, or practices that are environmentally friendly.
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