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After management has set short-term goals,the budgeting process typically starts with
Financial Institutions
Businesses that provide financial services, including banks, credit unions, insurance companies, and investment firms.
Market Share
Represents the portion of a market controlled by a particular company or product.
Share of Customer
The percentage of an individual customer's purchase of a product that comes from a specific company.
Zone of Tolerance
the range within which customers are willing to accept variations in a product or service's quality.
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