Trawest, Inc The Sales Mix for Products A, B, and C Is

question 55

Multiple Choice

Trawest, Inc., has prepared the following data: $\begin{array}{|l|l|l|l|}\hline & \text { Unit SalesPrice } & \text { Unit Variable Costs } & \text { Unit Sales } \\\hline \text { Prochuct A } & \$ 34.00 & \$ 20.00 & 35,000 \\\hline \text { Prochuct B } & 26.00 & 14.50 & 7,000 \\\hline \text { Prochuct C } & 18.00 & 10.50 & 14,000 \\\hline & & &\end{array}$
The sales mix for Products A, B, and C is

• A) 62.5 percent, 12.5 percent, and 25 percent, respectively.
• B) 100 percent, 20 percent, and 40 percent, respectively.
• C) 100 percent, 25 percent, and 50 percent, respectively.
• D) 44 percent, 33 percent, and 23 percent, respectively.

---

Definitions:

Buyers

Individuals or entities that purchase goods or services for personal use, for use in the production of other goods and services, or for resale.

Market Share

The percentage of an industry or market's total sales that is earned by a particular company over a specified time period.

Cost-effective

Being economical in terms of the results achieved for the amount of money spent.

Segmenting

The method of segmenting a wide market of consumers or businesses into smaller groups based on common traits.