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Executive Management at Ballard Books Is Very Optimistic About the Chain's

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Executive management at Ballard Books is very optimistic about the chain's ability to achieve significant increases in sales in each of the next five years.The company will most benefit if management creates a:


Definitions:

Demographic-Needs Analysis

An assessment method that examines the characteristics of a specific population to determine their specific needs and how to meet them.

Recently-Immigrated

Pertaining to individuals who have moved from one country to another to reside permanently in a recent time period.

Guatemalan Employees

Workers from or in Guatemala, highlighting specific demographic or labor force considerations related to employment in that country.

Person-Needs Analysis

A process in human resources to identify the specific needs, skills, and qualifications required for a job or role to ensure the right person is selected or developed.

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