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You Are an IT Project Manager for an Advertising Firm

question 91

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You are an IT project manager for an advertising firm. The firm wishes to create an online survey tool that will be used to survey focus group reactions to products in development. The most important consideration for the firm is being able to offer the tool as soon as possible as a new corporate service. However, you know that many of the senior managers that are business owners of this project have difficulty in understanding technical or software development issues, and are likely to change their requirements during the course of development. What development method would be most successful for this project?


Definitions:

Participative Leadership

Describes a leadership style where the leader involves team members in the decision-making process, ensuring that their input is considered in the final decisions.

Middle East

A geopolitical region centered around Western Asia and Egypt, known for its historical significance and diverse cultures.

Anglo Cluster

A term used to refer to countries or regions primarily characterized by English heritage, often including shared cultural or linguistic traits.

Performance Orientation Values

Values that emphasize the importance of achieving excellence, efficiency, and effectiveness in tasks and goals.

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