Which of the Following Illustrates the Use of Information Systems

question 16

Multiple Choice

Which of the following illustrates the use of information systems to focus on market niche?

• A) A hot tub dealer's use of information systems to determine which models and options its customers are most likely to buy
• B) A shoe manufacturer's use of information systems in selling custom, made-to-order shoes directly to customers
• C) A PC manufacturer's use of information systems to facilitate direct access from suppliers to production schedules
• D) A grocery store chain's use of information systems to produce products and services at a lower price than competitors
• E) An airline's use of information systems to analyze detailed data on customers to determine each customer's profitability

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Definitions:

Dollar Sales

The total revenue generated from the sale of goods or services, measured in dollars.

Fixed-price Policy

A pricing strategy where a product or service is sold at a specific price that does not change in response to market fluctuations or customer negotiations.

No Haggle

A pricing strategy where the seller sets a fixed price for a product or service, eliminating the need for negotiation.

CarMax Dealership

A chain of used-car dealerships in the United States known for its no-haggle pricing and comprehensive vehicle inspection process.