You Are Consulting with the Owner of Better Bodies, a National

question 48

Essay

You are consulting with the owner of Better Bodies, a national chain of gyms. How could the use of information systems help them exert each of the four generic strategies in achieving competitive advantage?

---

Definitions:

Assigned Donees

Individuals or entities designated to receive specific gifts or donations.

Donee Beneficiary

In contract law, a third party who benefits from a contract between two other parties, particularly when the benefit was intended as a gift.

Promisee

The person to whom a promise or commitment is made, especially in the context of a contractual agreement.

Promisor

An individual or entity that makes a promise or agreement to perform a specified action in a contract.