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Analogy: Intramuscular is to capillaries as intranasal is to __________.
Mobile Commerce
The buying and selling of goods and services through wireless handheld devices, such as smartphones and tablets.
Distribution Intensity
The level of market coverage achieved by distributing a product widely, selectively, or exclusively.
Omnichannel Strategy
A multi-channel sales approach that provides the customer with an integrated shopping experience, whether they're shopping online, by telephone, or in a brick-and-mortar store.
Exclusive Distribution
A distribution strategy where a product is available for sale through only one or a few selected retailers or channels.
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