Examlex
When comparing how an electronics store defines a category as compared to a mass merchandiser,the most likely definitions are:
Robert Zajonc
A psychologist known for his work on the mere-exposure effect and social facilitation, focusing on the interplay between feeling and thinking.
Emotion Precedes Cognition
The theory or observation that emotional responses can occur independently and prior to cognitive processing of a stimulus or situation.
Spillover Effect
refers to the phenomenon where an occurrence in one domain of life affects another, for example, stress from work impacting family life.
Arousal Associated
Related to a condition of heightened physiological and psychological activity or alertness.
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