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This Is the Process of Enticing Customers to Shop a New

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This is the process of enticing customers to shop a new category:


Definitions:

Investment Turnover

A measure of a company's efficacy in using its assets to generate revenue, calculated by dividing sales by the average investment.

Profit Margin

is the percentage of revenue that remains as profit after all expenses are subtracted from sales.

Return On Investment

A measure of the profitability and efficiency of an investment, calculated by dividing the gain from an investment by the cost of the investment.

Invested Assets

Assets that are purchased or acquired for the purpose of generating income or profit.

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