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Procter & Gamble Combined the Skills of Marketing, Manufacturing, and Product

question 64

Multiple Choice

Procter & Gamble combined the skills of marketing, manufacturing, and product development. This is an example of ________.


Definitions:

Intersegment Sales

Transactions of goods or services between segments of the same company, which are used for internal accounting purposes.

Consolidated Revenue

The total revenue recognized from the combined operations of a parent company and its subsidiaries, after inter-company transactions have been eliminated.

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