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The IS Department of a Large Organization Decides to Sell

question 66

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The IS department of a large organization decides to sell its information to the other divisions in order to better track profits. This is called ________.


Definitions:

Syndicated Data

Market research data collected and compiled by an organization, which is then sold to multiple companies to help them understand market trends or consumer behavior.

Commercial Research Firms

Companies specialized in conducting research in the business sector, often providing insights and data to other businesses for strategic purposes.

National Purchase Diary Panel

A research panel used to collect data on consumer purchasing habits, preferences, and behaviors by tracking their purchases over time.

Panel Data

A type of data collected from the same subjects or entities repeatedly over a period of time, allowing for monitoring and analyzing changes.

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